Public Relations

CALL 0845 370 2211

Public Relations

CALL 0845 370 2211

Public relations

The basic definition of public relations is to shape and maintain the image of an organisation or individual in the eyes of the client’s various “publics.” What is a “public” exactly? A public, in Public Relations terms, is anyone who ever has or ever will form an opinion about the organisation or individual.

Public Relations is also a great way to get your message across to your local community by using editorial opportunities within the local papers and radio to feature news or stories about the practice. Public Relations can be underutilised, because businesses just don’t know how to approach journalists and editors. So they just don’t.

Not even a local paper or magazine is going to run a “Dental practice invests in new laser” story. Don’t waste your – or their – time even asking. You need to put yourself in the reader’s shoes – what do you want to read when you pick up a paper? That’s the yardstick the Editor uses.

And this is where Corona Dental comes in. We work closely with editors and journalists, and know what they want and how they want it in. We can get your business brand across in a story that the Editor will be proud to publish, readers will really want to read and those same people will be keen to visit you and see what you do for themselves.

Corona Design & Communication
Singleton Court Business Park
Wonastow Road Industrial Estate West
Monmouth
NP25 5JA